Sample Examination for Accreditation in Public Relations

Which two factors have the strongest influence on the public relations department's standing with the organization's dominant coalition? (Choose two.)

A. the number of staff assigned to the public relations department

B. the training and experience of its most senior public relations practitioner

C. the tenure of the most senior practitioner in the public relations department

D. the public relations department's position on the company's organizational chart

E. the public relations department's ability to demonstrate business and financial literacy